How to Attract Talented & Knowledgeable New Recruits 

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Posted: October 16, 2023
CEO Today
Last Updated 21st October 2024
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The competitive nature of the world of business is such that there are always not enough hours in the day for managers and team leaders to ensure that every element of their company is not only taken care of but also thriving, without dedicated and hardworking employees.

It would be logical, therefore, to spend time, effort, and even a little capital on ensuring that your business is the most desirable for graduates and experienced potential recruits, and luckily, here is exactly how to do so. 

Job Advertisement Optimization

If you cast your mind back to when you were looking for jobs, either for your current role or in the past, you will know just how many hundreds of job posts are visible both online or even in local newspapers, and this is why you need to ensure that your job advertisement stands out from the rest.

You should strive to not only ensure that your posts are eye-catching and boast all of the impressive professional and extracurricular benefits but also that the post contains all the important and, crucially, accurate information about the role itself; mistakes will make your company look unprofessional.

Consider Less Traditional Hires

Another way to ensure that your pool of staff members is full of the latest knowledgeable and experienced people in the industry on their level is, as well as hiring through the traditional and expected routes, to also look for alternative hires.

This could include freelancers, whom you regularly call upon for a project of a particular nature, outsourcing to a third-party company, offering job shares for one role, and even looking for part-time workers to hire for busy and peak seasons. 

Work on Brand Development

In an ideal world, your company will one day be in a position whereby the brand name and logo alone will make the most eager and talented potential recruits apply to work for you, currently seen in the likes of Netflix and Apple. 

Even though you may well still be a smaller and more local company, adopting the view that your brand is the best company in the industry and reflecting this through your hiring process by focusing on brand development can only serve to benefit. 

Additionally, investing in an established, renowned, and reputable wellness rewards card, for example, is an excellent way of ensuring your company is the one that wins the most talented job seekers due to the impressive level of additional provision your business is seen to offer its staff.

Implement Employee Referral Programs

Finally, the best people to describe what it is like to work for you as a manager and for the business as a whole are your current employees, which makes implementing an employee referral program a logical move. 

New employees who originated from such programs are likely to settle in much more quickly, could cost less to recruit, and will already have a positive impression of the company. 

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