Will Smith: Diversifying Beyond the Silver Screen

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Published March 28, 2025 2:18 AM PDT

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Will Smith: Diversifying Beyond the Silver Screen

  • Age: 56 (Born September 25, 1968)

  • Height: 6 ft 2 in (1.88 m)

  • Business Ventures:

    • Westbrook Inc. (Media & Entertainment)

    • Dreamers VC (Venture Capital)

    • The Mint Factory (Fashion & Merchandise)

  • Net Worth: Estimated at $350 million

Will Smith, renowned for his multifaceted career in entertainment, has strategically expanded his influence into various business ventures. By 2025, his entrepreneurial pursuits encompass media production, venture capital, fashion, and music, reflecting his commitment to innovation and cultural impact.

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Westbrook Inc.: A Multimedia Powerhouse

In 2019, Smith and his wife, Jada Pinkett Smith, co-founded Westbrook Inc., a multimedia and entertainment venture company. This enterprise oversees several affiliates, including:

  • Westbrook Studios: Produces film and television content.

  • Westbrook Media: Focuses on digital content and brand partnerships.

  • Good Goods: A merchandise company.

Westbrook Inc. aims to empower artists to tell stories that resonate globally. However, following the 2022 Oscars incident, the company faced challenges securing major deals, leading to a revenue decline to $100 million and a reduction of half its staff by 2024.

Related: Will Smith and Jada Pinkett Smith: From Hollywood Romance to Divorce Drama

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Dreamers VC: Bridging Cultures Through Investment

Smith co-founded Dreamers VC, a venture capital firm connecting Japanese investors with early-stage U.S. companies. The firm has invested in startups like Travel Bank and Mellitus, fostering cross-cultural collaborations and supporting innovative entrepreneurs.

The Mint Factory: Fashion Meets Creativity

Under the Westbrook umbrella, The Mint Factory represents Smith's foray into fashion. This venture focuses on clothing and accessories that embody the creative vision of the Smith family, merging style with storytelling to offer unique apparel to consumers.

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Return to Music: 'Based on a True Story'

In March 2025, Smith released "Based on a True Story," his first solo album in two decades. The album delves into personal introspection and features collaborations with artists like Big Sean and Teyana Taylor. Accompanying the release is a "Matrix"-themed music video for the single "Beautiful Scars," paying homage to the iconic film.

Financial Overview: A Multifaceted Income Stream

While exact figures for all ventures are not publicly disclosed, Smith's income sources include:

  • Film and Television: Continued acting roles and production credits.

  • Music: Album sales, streaming revenue, and live performances.

  • Business Ventures: Earnings from Westbrook Inc., Dreamers VC investments, and The Mint Factory.

Despite facing setbacks, Smith's diversified portfolio underscores his resilience and adaptability in the entertainment and business arenas.

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    By CEO TodayMarch 28, 2025

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