Business

Business Insights & Strategies is your go-to resource for navigating the complexities of the corporate world. This section provides expert advice on everything from building successful startups and scaling operations to mastering financial management and optimizing business processes. Whether you're a seasoned CEO or an emerging entrepreneur, we offer practical strategies, in-depth case studies, and the latest trends to help you stay competitive in today’s fast-evolving business landscape. Gain the insights you need to drive growth, innovate, and lead your company toward sustained success.

5 Big Tips for Company Growth

October 4, 2018
It’s common knowledge that building a successful start-up is extremely challenging. As the UK business revolution shows no sign of ending, the number of start-ups struggling continues to skyrocket, with nine out of ten failing. Tom Fairey, Chief Revenue Officer at Quantexa, provides CEO Today with 5 huge tips on growing your company into a […]
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The Infinite Possibilities of Data for Businesses

October 3, 2018
Data is everywhere in society and while big data is predicted to grow ten-fold over the next seven years, it brings a raft of opportunities and challenges for businesses across a variety of sectors. When used effectively, data facilitates opportunities for businesses to gain an advantage in a continuously competitive market. Below Evangelos Tzimopoulos, Senior […]
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Breaking the Glass Ceiling

September 28, 2018
The term ‘glass ceiling’ was coined by Marilyn Loden, an American writer and management consultant, in 1978 during a panel discussion about women’s aspirations. Forty years on and businesses worldwide have made great strides when it comes to gender parity. Yet the glass ceiling metaphor continues to symbolise an enduring barrier faced by women in […]
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From Morgan Stanley Executive to CEO of a Tech Startup: Managing Transition

September 28, 2018
Prevailing wisdom holds that banks are officious and sluggish, while tech startups are quick and nimble. The two business models–and those who work within them–have little in common. Prevailing wisdom is wrong: in reality, the skills necessary to be successful in both spaces often overlap. Last year, after 15 years at Morgan Stanley, I made […]
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Brand Fostering: An Integrated Global Brand Solution

September 28, 2018
CEO Today sits down with Ceuta Group CEO Edwin Bessant. Edwin tells us about Ceuta Group’s beginnings, its unique brand-fostering service which is helping businesses to grow their brands globally, and how business in the company has exploded in the last 24 years; allowing it to become a leading and multi award-winning global organisation.
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How Can Companies Maximise ROI for Their Brand?

September 28, 2018
Return on investment is key to moving forward, for any brand. Why invest if you’re not going to make the most of it? Below Jo Davies, Managing Director of brand implementation specialists VIM Group, guides us through the key questions and challenges to be considered before, during and after any brand investment. In today’s market, […]
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The Rise of the Side Hustle

September 25, 2018
Nowadays, having more than one job is becoming more popular, with a fifth of workers in the UK considering the opportunity — especially the millennial generation. The term ‘side hustle’ was originally coined in the 1950s and is defined as ‘a way to make money from your passion, interest or hobby’. However, it’s said that […]
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Salesforce CEO Benioff Buys Time Magazine

September 17, 2018
Salesforce CEO, Marc Benioff, is buying highly-respected US magazine Time for £145.3 million ($190m). The magazine is currently owned by media group Meredith Corporation, who have been attempting to sell Time since they purchased its parent company Time Inc. 8 months ago. News broke last night that the Co-founders of CRM platform Salesforce.com, Marc Benioff […]
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Improving Customer Loyalty: How Can It Be Done?

September 5, 2018
Consumer habits have changed, they aren’t as loyal as they once were. They now have more choice and companies are more competitive when it comes to price and product selection. So, how can brands encourage their customers to be loyal to them and encourage them not to go elsewhere? QUIZ, retailers of party dresses, tell […]
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Corporate Lobbies: The Power of a First Impression

August 31, 2018
Visitors can feel the culture the moment they walk in the door to your offices. Worth £193 billion annually to the UK economy, face-to-face business remains king, so how can UK business owners make every visit to their organisation memorable for the right reasons? From the latest nature-inspired design techniques to smart technologies to deliver […]
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The Importance of Customer Service & Brand Image

August 29, 2018
The way your brand is perceived by the public has never been more important. Brand awareness is one of the most significant factors that contribute to the successful running of a business. You want to make a great first impression that will last if you have aims to increase your consumer base and become a […]
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Managing Cash for First-Time Exporters

August 21, 2018
When it comes to managing cash, things can become a lot more complicated if a business is trading internationally, so businesses considering exporting goods for the first time should take care to plan ahead. Nick Farmer, Partner and international trading specialist at Menzies LLP, below explains the process of managing cash and the payments cycle […]
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CEO Today Online and CEO Today magazine are dedicated to providing CEOs and C-level executives with the latest corporate developments, business news and technological innovations.
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