In an increasingly fast-paced and competitive business landscape, evolution is a key differentiator between brands that thrive and those that fall behind. So how do you drive growth and change for your brand? Here Simon Prince, Marketing Director at Powwownow, provides expert insight into the three key steps ahead. As sectors evolve and companies’ offerings […]
Are the British public happy with their work life? Apparently not, according to research by the London School of Business and Finance (LSBF). The data found that nearly half of the respondents wanted to change jobs and more than 20% were hoping to be in a different role in the next 12 months. It was […]
Employee satisfaction and retention is key for any business – unhappy employees are unlikely to give their 100%, and a high staff turnover causes disruption and costs a company money. According to Glassdoor’s 2015 Employment Confidence Survey, about 60% of people report that benefits and perks are a major factor in considering whether to accept a job offer. For that […]
As the heatwave continues unabated, there are encouraging signs that the sizzling summer will continue for brands and retailers in the UK, particularly those involved in e-commerce. Below Angel Maldonado, Founder at EmpathyBroker, discusses with CEO Today the irresistibility of e-commerce sites under the hot sun. In May, we saw a 11.9% increase in online […]
This week's Tweet of the Week comes from Reddit and Initialized Co-founder Alexis O’Hanian. O’Hanian, in addition to being one of the most recognisable characters in tech start-ups, is also the husband of one of the greatest Tennis players of all time: Serena Williams. A prominent advocate and user of social media, O’Hanian used the […]
For most companies Brexit is an impending burden on business and operations, but Sven Hughes, CEO and Founder of Verbalisation, believes brands should have a positive outlook on what’s ahead and capitalise on the opportunities presented. Brexit is back on the agenda. The internal political turmoil in Theresa May’s cabinet has rocked the government. The […]
Business exhibitions remain a hugely value asset to any marketing plan. Here, Aaron Inglethorpe of Discount Displays explains for CEO Today why investment in exhibitions is only set to grow in response to clearer trackability and more integrated campaign strategies. In a report back in 2016, the Center for Exhibition Industry Research (CEIR)’s 2016 Index […]
Homes have arguments and laughter, competition and teamwork, but love and care is usually at the foundation. Having a family-run business is similar, except not everyone is your family and there’s serious work to be done. Here CEO Today hears from Guy Perry, Managing Director at A Perry & Co., on family business growth and […]
Being one of the world’s biggest sporting events, on a par with the Olympics, the FIFA World Cup invites 32 nations to compete across the globe. This in turn leads to a global viewership that is targeted for mass marketing by thousands of companies worldwide. Some with big pots of money jump in to officially […]
Below CEO Today hears from Simon de Cintra, author of Unlock Your Business Voice - How to speak as well as you think, and Founder of MyFirstTrainers, on the top 5 ways to improve one’s non-verbal communication. How we deliver a message and carry ourselves in conversations is in fact just as important as the […]
Time. Who has a minute to think about that anymore? Very few of us, probably. Least of all start-ups. If you own a company which is just getting off the ground, you must give time its right value. This is when you can set your own rules and values. Below Andy Bolter, creative partner at […]
Like businesses in every industry, technology-based companies are constantly subject to change. If anything, because of the very nature of their business, tech companies face changes that are more frequent, more rapid and often more dramatic. Below Geir Bryn-Jensen, CEO at Nevion, discusses the essentials of R&D and the differentiation between the R and the […]
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