In an increasingly fast-paced and competitive business landscape, evolution is a key differentiator between brands that thrive and those that fall behind. So how do you drive growth and change for your brand? Here Simon Prince, Marketing Director at Powwownow, provides expert insight into the three key steps ahead. As sectors evolve and companies’ offerings […]
SMEs have frequently been referred to as the ‘backbone of the UK economy’, according to many leading politicians and market reports. However, a recent YouGov survey, commissioned by LateRooms.com Business has revealed that these companies may not be operating at maximum levels of efficiency. Research recently released by the UK’s leading hotel specialist, has revealed […]
Employee satisfaction and retention is key for any business – unhappy employees are unlikely to give their 100%, and a high staff turnover causes disruption and costs a company money. According to Glassdoor’s 2015 Employment Confidence Survey, about 60% of people report that benefits and perks are a major factor in considering whether to accept a job offer. For that […]
As the heatwave continues unabated, there are encouraging signs that the sizzling summer will continue for brands and retailers in the UK, particularly those involved in e-commerce. Below Angel Maldonado, Founder at EmpathyBroker, discusses with CEO Today the irresistibility of e-commerce sites under the hot sun. In May, we saw a 11.9% increase in online […]
Businesses are more conscious than ever of their impact on the environment. And with studies estimating an annual spend for companies of around $8 billion a year to manage their paper usage, digital alternatives are looking more and more appealing. So, what are the benefits of ditching paper processes in favour of digital replacements? Maplewave, […]
For most companies Brexit is an impending burden on business and operations, but Sven Hughes, CEO and Founder of Verbalisation, believes brands should have a positive outlook on what’s ahead and capitalise on the opportunities presented. Brexit is back on the agenda. The internal political turmoil in Theresa May’s cabinet has rocked the government. The […]
Business exhibitions remain a hugely value asset to any marketing plan. Here, Aaron Inglethorpe of Discount Displays explains for CEO Today why investment in exhibitions is only set to grow in response to clearer trackability and more integrated campaign strategies. In a report back in 2016, the Center for Exhibition Industry Research (CEIR)’s 2016 Index […]
Homes have arguments and laughter, competition and teamwork, but love and care is usually at the foundation. Having a family-run business is similar, except not everyone is your family and there’s serious work to be done. Here CEO Today hears from Guy Perry, Managing Director at A Perry & Co., on family business growth and […]
The majority of UK employees struggle to identify symptoms of common mental health conditions, resulting in treatment delays for millions of workers. The study from Bupa examined employees’ understanding of key psychological and behavioural symptoms of six of the most prevalent mental health conditions in the UK, as well as identifying widely-held misconceptions. Industry figures […]
Being one of the world’s biggest sporting events, on a par with the Olympics, the FIFA World Cup invites 32 nations to compete across the globe. This in turn leads to a global viewership that is targeted for mass marketing by thousands of companies worldwide. Some with big pots of money jump in to officially […]
Below CEO Today hears from Simon de Cintra, author of Unlock Your Business Voice - How to speak as well as you think, and Founder of MyFirstTrainers, on the top 5 ways to improve one’s non-verbal communication. How we deliver a message and carry ourselves in conversations is in fact just as important as the […]
It’s one of the simplest data security mistakes to avoid, but latest research from Mintel reveals more than two in five (44%) Brits use the same password for multiple accounts. And it seems that young Brits are the nation’s worst culprits as three in five (60%) 16-24s use the same password across a variety of […]
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