Elon Musk is a 21st century creative visionary and one of the most successful entrepreneurs on the planet. Having founded two of the world’s most talked about and innovative companies in the world, Tesla Motors and SpaceX, and ranked the 25th most powerful man in the world this year by Forbes, it’s hard to think […]
A new international study conducted by Forrester Consulting on behalf of Dun & Bradstreet, has shone a light on how companies are struggling to activate their data to address rising customer expectations. It showed that, while sales and marketing teams put a high priority on using data and analytics to improve their business, most are […]
“We’ve made mistakes”, isn’t the type of statement a customer wants to hear from their data controller, particularly when their personal data has been breached. However, over the years the increased number of cyber threats and breaches have made these common statements. Here Christopher Scott, programme director at The Bunker, discusses why GDPR could actually […]
Loyalty schemes can be the difference between a business that makes profit and one that does not. Rob Meakin, Managing Director at Loyalty Pro, has all the expertise you need to help you figure out what a loyalty scheme looks like for your business. At a time when consumer wallets are being squeezed due to […]
While he retains a strong voter base in the conservative heartlands of North America, the Presidency of Donald Trump continues to be defined by an excess of smoke and a seemingly endless hallway of mirrors. Nothing embodies this better than the former real estate mogul's comprehensive tax reform plans, which has been presented as legislation […]
Dr Yanos Michopoulos, Director of Epiphany Enterprises, and an Institute of Directors’ Course Leader on “The Director’s Role in Leading the Organisation”, advises UK company directors about successful business management, strategy development, implementation and effective governance. Below Dr Yanos discusses the basics of leadership for CEO Today. Defining the key characteristics of a great leader […]
In the digital age, MPs have moved onto the likes of Twitter and Facebook. However, you cannot ignore the power of delivering your message to the door of your constituents. Direct mail is experiencing a recent boom, with Google and even Facebook turning to the advertising method in 2018. While social media and email marketing […]
New research by mobile investing app Dabbl has revealed a surprising lack of investment activity amongst millennials in the UK – threatening the future of innovative British business. A huge 96% of people aged 25-34 are failing to back businesses, citing the fact the process is too complicated (72%), and something reserved only for the financial elite (62%) […]
“I am convinced that there are only two types of companies: those that have been hacked and those that will be. Even they are converging into one category: companies that have been hacked and will be hacked again,” is the stark observation of the former Director of the FBI. Below Parth Desai, CEO at Pelican, […]
People will tell you that failure is not an option, and by now you’ll have likely embedded this in the foundations of your behaviour. But according to Jonathan Sharp, Director of Britannic Technologies, there are several options, and failure is one of them. The fourth industrial revolution (Industry 4.0) is upon us with the proliferation […]
Many companies face financial issues at some stage on their natural life. You just need to look at the recent liquidations of some of the high street’s top shops, Toys r Us, Maplin, BHS, etc. For businesses facing significant cash flow problems, liquidation can become a very real threat. There are various procedures for liquidating […]
Looking after and influencing your workforce no matter the size of your organisation is a challenging task. Gaining employee engagement and commitment to company goals requires a strong ability to influence and persuade to effectively motivate your workforce. Simon de Cintra, presentation coach and author of ‘Unlock Your Business Voice - How to Speak As […]
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