Reviews are the pinnacle of today’s trust in retail and commerce worldwide. If you see a bad review, and even worse, several, you’re likely not going to buy. Alan Lay, Digital Engagement Manager at LV= discusses below. Financial services brands are working hard to build trust and are boosting consumer confidence by actively listening to […]
Discovering your roles and responsibilities will be a big part of your first few months of being a CEO. One of the key tips from Benedetta Arese Lucini, CEO of Oval Money, points towards engagement. Benedetta’s personal experience shows that though it is tempting to focus exclusively on internal issues, staying engaged with outside groups is vital […]
The Christmas season is a unique opportunity for many businesses to reach record levels of traffic. That’s why it’s essential that your business is prepared to make the most of these visitors. Here, CRO specialist Edd Wilson shares his tips for festive success with CEO Today. Converting website traffic is the goal of conversion rate […]
Valicom is a leader in telecom, technology and wireless management services for mid-marketand enterprise organizations. Founded in 1991, the company offers a full suite of technology expense and inventory management services, delivering visibility and control over voice, wireless and data environments. This month, CEO Today speaks with the company’s President and COO Jeff Poirior, […]
Research from social development charity, the Greg Secker Foundation, has revealed 54% of UK respondents believe UK businesses should be required to give a percentage of their annual profits to charity by law, outlining a strong moral obligation for businesses within the UK. The research – conducted among over 2,000 UK adults (+18) – questioned […]
Amazon CEO Jeff Bezos was one of the first entrepreneurs to realize the potential of selling products on the internet. This Bloomberg Profile looks into how Bezos built Amazon inside his garage and now has his sights set well beyond online commerce. Video by Michael Byhoff
Whether a large or small business, succession planning has to be done right and executed without compromise. But where do the difficulties lie, and how can we make sure succession execution goes smoothly, without an impact workflow? Simon Bittlestone, Managing Director of Metapraxis, explains for CEO Today. Succession planning is a challenge for any organisation, […]
Financial services firms miss out on £113bn per year by ignoring the wants and needs of female customers, research by Kantar has suggested. This disregard for tailoring communications for women is symptomatic of a wider problem in customer engagement in the sector, says Optimove. Kantar’s report shows financial advertising and marketing strategies fail to communicate […]
When your customers review your brand online, it’s either because they had a really good experience or because they were badly let down. Jonathan Sharp, Director of Britannic Technologies, here talks to CEO Today a little about being the hero of that story, as opposed to the villain. Customer advocacy is what every company is […]
Here Carolyn Pepper and Roch Glowacki of Reed Smith, discuss with CEO Today the considerations to make and the steps to take when it comes to fake news, propaganda and the spreading of hoax stories regarding their brand, company or organization. Fake news, it seems, is everywhere: on our social media accounts, online, in political […]
James Scouller spent nearly 30 years in the corporate world before becoming an executive coach. In that time he worked in engineering, fast-moving consumer goods, fashion retailing, packaging and wallpaper. In his last 11 years he held three international CEO roles. After the third, he left to set up The Scouller Partnership, an executive coaching […]
How much is your brand worth? Donald Trump values his personal brand at more than $3billion. Shweta Jhajharia of The London Coaching Group defines a business’s brand equity as comprising all the associations, emotions, and experiences that come to mind when a consumer is exposed to the brand: basically, what kind of bond is there […]
CEO Today Online and CEO Today magazine are dedicated to providing CEOs and C-level executives with the latest corporate developments, business news and technological innovations.
