CEO INSIGHT it did many businesses around the world. Tom added “In early 2020 I felt like we were really flying. A lot of work lined up with our client list multiplying at a rapid rate. But of course, when Covid hit, it wiped out the live events industry. It was such a tough time for everyone on both a human and business level we each had to try and navigate our way through in our own ways. “I learned a lot during that time. As a team we supported each other immensely. I did everything possible to keep the company afloat and ensure I could provide a job for all of my team - and on the flip side, the team really helped to support myself and NorthHouse. As a team we developed a vast range of new skills and tools that would eventually lead us into some really interesting new areas. “I look back at that time as such a pivotal moment for us. It became so clear to me how I’d allowed NorthHouse to cruise along in quite a safe lane before Covid with a steadily growing roster of regular clients. But once that had all been stripped away during lockdown, it was terrifyingly refreshing to almost start all over and feel super hungry for new areas of work all over again. BBC Studios/ NorthHouse 21
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