Rapid advances in technology, changing attitudes to work, plus multigenerational and diversity trends are all contributing to a cultural shift in the workplace.
Businesses are operating in a time of incredibly rapid change and innovation, where disruptive technology is being harnessed to turn traditional business models on their heads and bring ideas to market almost instantaneously.
Melinda Davis, Group Director of Strategy at Spicefire, looks into how the Big Co's of the world can keep up with modern competition with a humanized approach. From calling a cab or taking a vacation to ordering food or applying for a loan, brands with a challenger mindset are transforming the world with solutions that […]
The midterm elections result that has handed control of the lower house to the Democrats is likely to trigger a US and global financial markets bounce, on relief that President Trump’s scope for waging trade wars will be limited by a divided Congress. But gridlock in Washington will stall the White House’s bid to deregulate banking […]
Years ago, the idea of a marketer becoming a business leader was farfetched. Below CEO Today hears from Jamie Anderson, President, EMEA at Marketo, who discusses the evolution of CMOs to the positions of CEO, and the next generation of business leaders. Marketing has shifted from cost centre to revenue driver, and CMOs are adding […]
Business plans – like all plans – can go awry when events beyond the control of the business owner disrupt the everyday routine. Such disruptions could be because of a dip in the economy, a natural disaster that creates havoc, a shift in the public’s buying habits, or new technology that can do what you […]
Anyone who has undertaken an intranet migration will know they are not always simple and can be fraught with issues from the logistics of transferring all historical content, to retraining and gaining employee engagement. It’s why businesses are often reluctant to undertake data migration unless absolutely necessary. However, ignoring the potential benefits can leave your […]
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