In a post-pandemic era, our perception of wellness has profoundly changed since 2019. New trends are emerging in the fast-moving global wellness industry, which is growing at 5-10% a year and is currently worth $1.5 trillion, according to McKinsey & Company. In this article, we’ll explore how the sector is evolving, and how it’s responding to the flowering demands of time-poor high-net-worth-individuals (HNWIs) and their expectations for premium wellness experiences.
Viktor Uzunov is a 30-year-old Bulgarian-born blockchain entrepreneur and marketing specialist. He moved to London in 2011 to pursue a career in finance and after trying university and studying for a degree in International Relations at the University of Greenwich, he dropped out after his second year to gain some practical experience and start an entry-level marketing position in a small London company. After a year there, Viktor managed to talk his way into a Marketing and Client Entertainment role at Jefferies LLC
without having an inkling of what exactly he was supposed to be doing. Fast forward a few years and he managed to climb all the way to becoming Strategy Marketing and Client Entertainment Manager for EMEA/AP and a master of the craft.
As you would expect, the big three wine regions - Bordeaux, Burgundy and Champagne - drove demand, but there was interesting activity right across the market, and the trend is showing no signs of slowing. On average, the wine market has increased by over 15%, driven primarily by purchasing habits of high-net-worth individuals, who are […]
Luxury is arguably the industry that has undergone the most disruptive changes over the years. To operate successfully in the luxury universe calls for a new and nuanced understanding of how luxury is changing and how companies create economic value and cultural value out of that change. Dr Federica Carlotto, lead faculty of a new […]
Alpha Marine has unveiled a giant 318-foot expedition yacht concept — Future — which was drawn up by the Greek yacht design and naval architecture company to appeal to a new generation of adventurous seafarers. Future is praised for its ability to explore “any place on earth” from the Mediterranean to Antarctica. The yacht is […]
People increasingly prefer workplace flexibility. At R/GA 69% of our global staff say they would prefer two days or less in the office and few want to be in the office more than 3 days a week. Clearly, people feel strongly about this. In fact, research shows that over half (52%) of British hybrid workers […]
Aurelio Maruggi, Chief Executive Officer at Apogee Corporation, explains why it’s vital for businesses to prepare their environments now to appeal to the workforce of tomorrow. News of the office’s demise has proven greatly exaggerated. In fact, Covid has only accelerated its potential as an innovative, open space for collaboration across hybrid working environments. Employees […]
Prior to the pandemic, workplace culture and the very essence of a business was built upon social interactions in the workplace – those all-important ‘watercooler’ moments, the physical collaboration, the shared experiences and the stories. These moments helped us to find purpose and allowed us to embrace new mindsets and behaviours. The challenges brought about […]
But what does the future hold further down the line, in 10- or 20- years’ time? We have all been confronted with fearmongering headlines, declaring the uprising of machines in the workplace, sent forth to take over our jobs. Vocal critics have expressed concerns about the increasing prevalence of robotics, automation and clever algorithms that […]
You’ve recently increased your activity in the world of B2B with the Alcatel brand. What drove that move and how is it going? B2B is an area we’ve always worked in Alcatel; however, the current climate has made us rethink our focus. We’ve primarily been a consumer-driven brand, however, with COVID-19 impacting retail as heavily […]
That said, simply implementing the latest and greatest technology isn’t enough to drive success. To gain a real competitive advantage, organisations need to creatively and strategically integrate new tools with existing workflows to modernise processes, empower employees, and take productivity to the next level. With UK productivity in an undeniable slump, likely due to a […]
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