Today, brands have to adapt to keep engaging their audience continually. However, the platform must be interactive, flexible, and strategic. Here are some key pointers to leverage your brand and create a more substantial consumer bond. QR Code Campaign-Integration with Creativity Custom QR codes provide must-try, immediate interaction with consumers. Possible links include exclusive content, […]
Flyers are great tools for marketing and could easily catch the eye of the intended audience as well as deliver key information. However, the task of designing great flyers always comes with lots of challenges, especially when one is pressed for time or when budgets are limited. This is where some of the AI-powered tools […]
In the early 1990s, when India was barely a blip on the global IT radar, Phaneesh Murthy emerged as a visionary who would redefine how IT services were sold. Fresh from IIT and IIM, Murthy joined Infosys with a radical approach: selling relationships, not just software. "I'm not trying to sell a project. I'm trying […]
When you’re marketing your business through PPC, it’s important to optimise your campaign landing page. A pay-per-click landing page is the first real interaction a potential customer has with your business after expressing interest in what you do – if it’s put together correctly, you could secure a conversion right then and there. If it’s […]
In the changing realm of shopping, businesses, like e-commerce sites, need to be on top of their pricing game to stay ahead of the competition. To achieve this goal effectively and efficiently, online sellers frequently use solutions such as Amazon repricing software, which helps them adjust prices dynamically. By utilizing these tools, retailers can maximize […]
In today's world, technology is getting competitive and has become a significant factor in helping businesses reach the right audience they want. At the same time, previously traditional marketing techniques were considered highly costly and inefficient. Still, with the digital market, many businesses are turning towards digital ways to market their business. This is where […]
In today’s competitive eCommerce landscape, SEO plays a crucial role in driving traffic and sales for your Shopify store. Yet, even with the best products and a beautiful website, failing to optimise for search engines can severely limit your store’s growth. SEO can feel complex, but many of the most common mistakes are easily fixed […]
It’s the most exciting time of the year for both retailers and consumers—Black Friday and Cyber Monday are fast approaching. Approximately 70% of people in the U.S. plan to shop in Black Friday and Cyber Week sales, according to a survey by Slickdeals. About 63% of respondents in the survey revealed that they plan to […]
In the fast-paced realm of e-commerce competition, businesses are always on the lookout for ways to boost profits effectively. Email marketing stands out as a tool that is sometimes underestimated. It has the potential to drive sales by connecting directly with interested buyers. By mastering and applying effective strategies in this area, businesses can experience […]
In today's marketplace, with the level of competition, businesses are looking to use new ways to engage their target audience for sales. An incentive-based marketing campaign is one of the ways. When used intelligently, incentives become an effective way of encouraging consumers and creating brand loyalty, thus improving one's income. Cash-back apps have become a […]
When Does Black Friday 2024 Start? Learn all the information about the biggest savings event of the year. What date is Black Friday 2024? Black Friday is the Friday after Thanksgiving and it will occur on November 29th. What is Black Friday? It traditionally marks the start of the Christmas shopping season in the United […]
Let’s dive into the exciting world of e-commerce models and explore various ways to make money through online business. Understanding these models can help you make informed decisions for your venture if you're a budding entrepreneur or an established business owner.
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