Attracting people to buy your products is the most challenging step in any business. However, if your target audience and strategies are goal-oriented, you can achieve it.
The theme for International Women's Day 2021 is #ChooseToChallenge, and it should strike a chord with tech leaders. Nicky Tozer, VP EMEA of Oracle NetSuite, believes it must set the tone for us to analyse, question and adapt our leadership to benefit the future of the technology industry as a whole. We hear more about it below.
For some larger companies, the transition to full digital integration is still ongoing. How should business leaders go about enabling effective modernisation?
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